| dc.contributor.advisor | Koudelková, Petra | |
| dc.creator | Zuza, Jakub | |
| dc.date.accessioned | 2022-10-17T12:09:35Z | |
| dc.date.available | 2022-10-17T12:09:35Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://hdl.handle.net/20.500.11956/176760 | |
| dc.language | Čeština | cs_CZ |
| dc.language.iso | cs_CZ | |
| dc.publisher | Univerzita Karlova, Fakulta sociálních věd | cs_CZ |
| dc.subject | non-profit | en_US |
| dc.subject | volunteering | en_US |
| dc.subject | charity | en_US |
| dc.subject | brand equity | en_US |
| dc.subject | fundraising | en_US |
| dc.subject | neziskový sektor | cs_CZ |
| dc.subject | dobrovolnictví | cs_CZ |
| dc.subject | charita | cs_CZ |
| dc.subject | značka | cs_CZ |
| dc.subject | dárcovství | cs_CZ |
| dc.title | Impakt dobrovolníků a jejich komunikačních a prodejních schopností na veřejnou sbírku Bílá pastelka | cs_CZ |
| dc.type | bakalářská práce | cs_CZ |
| dcterms.created | 2022 | |
| dcterms.dateAccepted | 2022-09-14 | |
| dc.description.department | Department of Marketing Communication and Public Relations | en_US |
| dc.description.department | Katedra marketingové komunikace a public relations | cs_CZ |
| dc.description.faculty | Fakulta sociálních věd | cs_CZ |
| dc.description.faculty | Faculty of Social Sciences | en_US |
| dc.identifier.repId | 246627 | |
| dc.title.translated | Analysis of volunteers'impact on success of the charity event Bílá Pastelka | en_US |
| dc.contributor.referee | Schneiderová, Soňa | |
| thesis.degree.name | Bc. | |
| thesis.degree.level | bakalářské | cs_CZ |
| thesis.degree.discipline | Marketing Communications and Public Relations | en_US |
| thesis.degree.discipline | Marketingová komunikace a public relations | cs_CZ |
| thesis.degree.program | Media and Communications Studies | en_US |
| thesis.degree.program | Mediální a komunikační studia | cs_CZ |
| uk.thesis.type | bakalářská práce | cs_CZ |
| uk.taxonomy.organization-cs | Fakulta sociálních věd::Katedra marketingové komunikace a public relations | cs_CZ |
| uk.taxonomy.organization-en | Faculty of Social Sciences::Department of Marketing Communication and Public Relations | en_US |
| uk.faculty-name.cs | Fakulta sociálních věd | cs_CZ |
| uk.faculty-name.en | Faculty of Social Sciences | en_US |
| uk.faculty-abbr.cs | FSV | cs_CZ |
| uk.degree-discipline.cs | Marketingová komunikace a public relations | cs_CZ |
| uk.degree-discipline.en | Marketing Communications and Public Relations | en_US |
| uk.degree-program.cs | Mediální a komunikační studia | cs_CZ |
| uk.degree-program.en | Media and Communications Studies | en_US |
| thesis.grade.cs | Výborně | cs_CZ |
| thesis.grade.en | Excellent | en_US |
| uk.file-availability | V | |
| uk.grantor | Univerzita Karlova, Fakulta sociálních věd, Katedra marketingové komunikace a public relations | cs_CZ |
| thesis.grade.code | B | |
| uk.publication-place | Praha | cs_CZ |
| uk.thesis.defenceStatus | O | |
